MA Services Group
Our long-standing relationship with MA now spans nearly a decade, and the company has grown into a true national player during that time. Its distinctive branding was initially controversial. The colour was not immediately associated with security, and its distinctive block lettering branding and strong typographical signature design assets were regarded as minimalistic. A design team is always credited for bold directions, but in MA’s case, the value of having a true visionary leader made our work effortless to produce. And when a relationship becomes effortless, we all perform better. Success is frequently attributed to a select few when, in most cases, it can only occur if the vision is shared and understood by all. We are proud to have blazed the trail in an industry that is close to our hearts with a company that truly deserves the title of partner.